Our Mission

Our mission is to challenge abusive stereotypes and other biased information commonly found in the media through education and action. Media Watch endorses media literacy as part of standard curriculum in our K-12 educational system. We provide monthly ACTION newsletters to help create more informed consumers of the mass media. We do not endorse any form of censorship, especially the continued silencing of marginalized groups. Corporate owned media is known to use any image or story to manipulate buying power and sway public opinion, regardless of the harm engendered by their information and images. We believe people’s health and safety must always take priority over profit.